CEREMONIAL MATCHA

Smooth | Stone-Milled | Shizuoka, Japan

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What's the Hype with Matcha?

You've seen it everywhere. Here's why people can't stop drinking it.

  • It's Delicious

    High quality matcha is smooth, naturally sweet, and never bitter.

  • Make It Your Way

    Easy to prep. Infinite possibilities. Hot, iced, latte, and beyond!

  • Rich in Antioxidants

    Loaded with the same antioxidants naturally found in green tea.

  • Caffeine + L-theanine

    A combo traditionally enjoyed for its balance and smooth experience.

Join 850k+ Who Trust Success Juice

Built by a community obsessed with better mornings. Now sharing their first sips.

The Proof is in the Powder

A lot of matcha contains added sugars and fillers.

We obsess over one ingredient: pure Japanese matcha.

Hover to explore

Overview

We build our mushroom coffee on single-origin, specialty-grade beans from Sumatra. Carefully selected for structure, balance, and depth, it is grown by smallholder producers at high elevations and roasted on demand, the coffee reaches you at peak freshness.

Easy to Make. Endless Options.

Matcha Latte
3 min

Matcha Latte

  1. Add 1g of matcha into your cup
  2. Add 2oz of hot water at 175F and whisk (or use mixer) until frothy
  3. Heat or froth 6oz of your milk of choice
  4. Pour milk over the matcha. Sweeten if you like.
Traditional Matcha
1 min

Traditional Matcha

  1. Add 1g of matcha into your cup
  2. Add 2oz of hot water at 175F
  3. Whisk in a brisk W or M motion until smooth and frothy
  4. Sip and enjoy as is
Matcha Lemonade
2min

Matcha Lemonade

  1. Add 1g of matcha into a cup or shaker
  2. Add 2oz of cold water and shake or whisk until smooth
  3. Fill a glass with ice and pour in 6oz of lemonade
  4. Pour matcha over the top and stir gently
Iced Matcha
2 min

Iced Matcha

  1. Add 1g of matcha into a cup or shaker
  2. Add 2oz of cold water and whisk or shake until smooth
  3. Fill a glass with ice
  4. Pour matcha over ice and top with cold milk or water

Not All Matcha is Created Equal

Success Juice Mushroom Coffee
Other Mushroom Coffee
Café Coffee
Ceremonial-grade
Mixed
Pure Japanese Matcha
Mixed
No Added Sugar
Price Per Serving
$0.82
$1.12 - $1.80
$4.85 - $6.80

Try it for 30 days

Love your first cup.
Guaranteed.

If you don't absolutely love it, we'll make it right. No questions asked.

  • 30-Day Money-Back Guarantee
  • Full refund, no hassle
  • Keep the bag, either way

Ask Us Anything

What is matcha?

Matcha is a type of green tea made by stone-milling whole, shade-grown tea leaves into a fine powder. Unlike regular tea where you steep leaves and discard them, matcha dissolves entirely into your drink, meaning you get the full benefit of the leaf in every sip. It has been a staple of Japanese culture for centuries and is now one of the fastest-growing drinks in the world.

What does it taste like?

Good ceremonial matcha is smooth, naturally sweet, and savory (umami). Never bitter. The bitterness people sometimes associate with matcha usually comes from lower-grade powder, water that is too hot, or too much powder in the cup. Our matcha is designed to taste great with just water, and even better as a latte.

Do I need special equipment?

No. A small electric frother works great if you have one. If you want the traditional experience, a bamboo whisk and matcha bowl are a nice addition, but they are not required. You can even shake matcha with cold water in a mason jar for a quick iced version.

Does matcha have caffeine?

Yes. Matcha naturally contains caffeine, typically around 30 to 50mg per serving, which is roughly half the amount in a standard cup of coffee. It also contains L-theanine, an amino acid naturally found in green tea.

Is this the same as the matcha at my local café?

Probably not. Most commercial matcha drinks are made with pre-sweetened powder that is often lower grade and blended with sugar. Our matcha is pure ceremonial-grade powder with nothing added. When you taste them side by side, the difference is clear.

Can I drink it every day?

Yes! Many people enjoy matcha daily as part of their morning routine. It is also a popular choice for those looking to reduce their coffee intake, particularly people who find coffee hard on their stomach.

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